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A Preface to Marketing Management , by Peter & Donnelly (11th Edition, 11e), by Jr. J. Paul Peter / James H. Donnelly
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- Sales Rank: #3194181 in Books
- Published on: 2008
- Binding: Paperback
Most helpful customer reviews
0 of 0 people found the following review helpful.
This is a useful book.
By Erik
This book is a good text for marketing. It isn't even too painful to read. I am seeing relevance to real world situations.
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